Dallas Selected ASAE 2021 Annual Meeting & Exposition Host City

DALLAS – (July 27, 2016) The Dallas Convention & Visitors Bureau (Dallas CVB) is pleased to announce the American Society of Association Executives (ASAE) has selected Dallas as the host city for the 2021 Annual Meeting and Exposition, Aug. 14-17, 2021.

The ASAE Annual Meeting & Exposition attracts thousands of association executives and hundreds of exhibitors each year as the flagship convention for associations and nonprofit organizations in the United States. Dallas last hosted the ASAE Convention in 2012, welcoming 6,010 attendees to the city.

"Dallas is honored to be selected as the 2021 host city; we understand this is a result of a very competitive bidding process," said Phillip Jones, President and CEO of the Dallas CVB. "We are thrilled to have the opportunity to build on the success we had in 2012 and showcase the $25 billion in Downtown development we've put into our hotels, restaurants, parks and cultural attractions." 

Among the association executives who attend the ASAE Annual Meeting & Exposition are those who select destinations for their own organization's meetings and events. It is estimated that 20 percent of the delegates who attend the ASAE Annual Meeting & Exposition book their own conventions in the host city within five years.

"Congratulations to the cities selected for [future] ASAE Annual Meeting & Expositions," said ASAE President and CEO John H. Graham, IV, FASAE, CAE. "The proposals submitted by the winning cities exceeded our expectations."

"If our members are as impressed as we are with the hospitality, convention facilities, hotels, restaurants and entertainment as well as overall experience at our meeting, I anticipate they will strongly consider bringing their own association meetings to these cities," added Graham.

The Dallas 2012 ASAE Annual Meeting holds the highest attendance on record since 2007. In addition, with the combined efforts of the Dallas CVB and ASAE, the ASAE Community Connection raised $61,442 for the local North Texas Food Bank. Following the success of this meeting, the potential for future meeting conventions in Dallas was significant, with 837 Dallas leads generated.