The AT&T Byron Nelson is a premier PGA TOUR event, hosted by the Salesmanship Club of Dallas since 1968. The tournament has raised more than $160 million over the past 51 years, making it the most financially successful charity event on the PGA TOUR. All proceeds from the tournament benefit Momentous Institute, the nonprofit operated by the Salesmanship Club since 1920. Momentous Institute directly serves over 5,500 children and family members each year through its nationally acclaimed Momentous School, innovative therapeutic services, and reaches thousands more through its research and training.
The AT&T Byron Nelson is one of North Texas' biggest sports attractions and most anticipated social events of the spring. Since May 2018, the AT&T Byron Nelson is played at Trinity Forest Golf Club in Dallas.