The Margarita Mile is a free self-guided tour of the best and brightest margaritas in Dallas. Download the free pass below to start the tour, and earn prizes as you visit restaurants on the Mile.
The frozen margarita machine was invented in Dallas more than 50 years ago by a clever restaurateur, Mariano Martinez – forever freezing in time the city's claim as the Official Home of the Frozen Margarita. With this free, mobile-exclusive digital pass, check in at participating restaurants, enjoy craft margaritas, and earn cool swag along the way.
The Margarita Mile is a seasonal self-guided tour. The 2022 season opened this summer, just in time for National Tequila Day on Sunday, July 24. This season will run through November 2023 and close for the holidays. Stay tuned for more details.
The Margarita Mile is a collection of margaritas all over Dallas. While most are close to the city center, we're happy to provide stops in some of Dallas' most popular neighborhoods beyond Downtown Dallas.
No, the Margarita Mile has restaurants all over Dallas. Even a mile is bigger in Texas. (Give us a break, we like the name. Just go with it!)
We have over 20 participating restaurants on the Margarita Mile this year. When you check into 3 restaurants, you’ll be named a “Rita Rookie” and have earned a Margarita Mile sticker. Check into 10 restaurants and you’re a “Marg MVP” - we’ll send you a limited-edition Margarita Mile t-shirt. To win the Dallas Prize Package, you must reach “Rita Rockstar” status when you check into 20 restaurants! You’ll be entered into a drawing which includes a two-night stay in Dallas, attraction passes and more
Visit MargaritaMileDallas.com and select “get started” to sign up for the pass. Users will be sent their pass via text and email.
After signing up, users will receive their free, curated pass directly to their smartphone via text and email and can start exploring immediately.
The drawing will happen December 2023 and the winners will be notified!
After reaching each prize level, users will receive a text message and email that will include a link to a form. Participants must fill the form for each prize level with their shipping information to receive prizes.
Please be patient - it can take 4-6 weeks to receive your prize.