Get in the Game – Be Part of the Dallas Insider Passport

Dallas is stepping onto the global stage for FIFA World Cup 26™, and we want your business to be part of the experience. The Dallas Insider Passport is your chance to connect with thousands of international fans, curious travelers, media and Dallasites looking to explore beyond the stadium and into the heart of our city.

This program helps showcase what makes each Dallas neighborhood special, and your business can be a key part of that story. By offering an exclusive experience, deal or offer through our digital passport, you'll help visitors and locals uncover the best of Dallas while driving foot traffic and awareness to your location. Whether it’s a signature dish, a bold retail experience or unforgettable local flavor, let’s give our guests something worth stamping. Fill out the form below to share your interest in joining the program.