Women's Final Four Event Line-Up

Enjoy a weekend of jam-packed activities fit for the whole family.

Visit Dallas Staff
Posted on Mar 21, 2017

Aside from the thrilling games during Women's Final Four, there's also tons of free things to do throughout the weekend. There's something for everyone, so don't miss out on any of the action!  


Tourney Town

March 31-April 2; American Airlines Center Parking Lot E

Tourney Town is the event headquarters for all things happening during Women's Final Four. Did we mention it's free? Kick off the weekend with the Women's Final Four team band and cheer competition that will be sure to put you in the spirit for the exciting games ahead. Meet some of the biggest names in women's basketball, and get your autographs from this year's induction class to the Women's Basketball Hall of Fame, as well as trailblazers who will also be in attendance. There's also a Kids Zone, especially designed for the little ones that will feature a miniature golf course, face painting and a giant interactive chalk experience for kids to color a 15-foot Women's Final Four logo. Check out the full list of activities happening at Tourney Town here!


Beyond the Baseline

March 30; Tower Club Dallas

Enjoy a series of networking opportunities that celebrates women's basketball and female leaders' impact in the industry at Beyond the Baseline. Hear from Patti Phillips, CEO of Women Leaders in College Sports, and former WNBA player, Alicia Thompson, at the Women's in Leadership Luncheon.


April 1; W Dallas

Or join the Legends and Leaders of our Game Happy Hour to discuss developing talent in the workplace and transitioning from a student athlete to the boardroom. This social hour will include three Big 12 Conference Hall of Fame coaches with Marsha Sharpe of Texas Tech, Jody Conradt of The University of Texas and Sherri Cole of The University of Oklahoma, along with other notable former WNBA players. Both sessions are free, just register online and take advantage of these engaging and inspirational discussions.



March 1-April 2; American Airlines Center Parking Lot E

Women's Final Four has partnered with the Kay Yow Foundation to help raise awareness for finding a cure to women's cancer. Enjoy fun opportunities throughout the weekend to get involved. Buckets4Kay will let you show off your basketball skills at the free throw line for an opportunity to win Final Four prizes. You can also donate $2 to get the official Kay Yow Cancer Fund bracelet. Play4Kay will feature multiple events with a game between the Dallas Police Department vs. Dallas Fire-Rescue Department as the highlight. 


For everything happening during Women's Final Four weekend, check out the full event schedule here!